IndiJ Public Media

Our work is only possible through the support and generosity of people like you. (Individual Giving)

Join our global philanthropic partners in affirming the importance of Indigenous journalism. (Grants, Corporate Sponsorships, Major Gifts)

ICT’s digital and broadcast news platforms offer a variety of ways to amplify your brand awareness and messaging goals by magnifying your brand reach.

Driving the vision for expanded local news coverage and creating opportunities
for the next generation of journalists.

Our Story

OUR WORLD COVERED THROUGH DIGITAL
& BROADCAST JOURNALISM

Our primary service is news. IndiJ Public Media is the parent company of ICT, formerly Indian Country Today. IndiJ Public Media was formed to empower ICT to transform the narrative of how Indigenous people and communities are reported on in the media. Telling the stories of Indigenous communities by Indigenous journalists is at the core of ICT. Since our beginnings in 1981 as a weekly newspaper, ICT has grown into the largest news organization serving Native American communities today. In April 2020, we expanded into public broadcasting through the daily ICT newscast, reporting on how the coronavirus pandemic affected American Indians and Alaska Natives and First Nations.

With this bold new step into public television, ICT has become a spacious channel through which it distributes news across multiple platforms. Coverage includes FREE digital and broadcast news featuring community, healthcare, education, climate change, government, business, sports, arts, entertainment, and more, from Indigenous journalists.

Our Strategy for Success

Our partnerships in strategic locations allow us to hire journalists to report on issues important to Indigenous communities, resulting in news coverage with significant impact. IndiJ Public Media’s expansion into some of the largest Indigenous populations in the U.S. allows ICT to routinely cover topics often missed by mainstream news outlets. Our stories provide historical and regional context to major issues facing Native America, including health care, education, treaty rights, climate change, land rights, and language revitalization, in addition to celebrating our culture. This localized approach to reporting enables us to engage communities on the ground, deepening our connections and expanding the range of stories we report on. That’s impact!

 

There is no single news organization with the reach or depth of ICT’s digital and broadcast coverage on stories that impact Indigenous communities, or the deep knowledge of our cultures, legal frameworks, and tribal sovereignty, that leads to a more accurate representation of who we are as Indigenous people. By serving as the voice for our communities, we highlight the unique challenges that impact readers, viewers, and listeners on a daily basis and connect them to tribes throughout the country facing similar circumstances. As a result, our reporting creates a more informed and engaged public and inspires increased civic participation through access to accurate, fact-based information.

 

Website + Social Media

ICT’s social media accounts offer a platform for real-time authentic audience engagement. The website is a destination for all things Native American: news, culture, and ideas. The ICT website www.ictnews.org receives over 40% of our traffic from social media while 55% of our audience visits from a mobile device.

  • 10.1 Million page views
  • 550,000 Unique monthly page views
  • 41% Social media generated traffic
  • 55% mobile viewership

The Newscast

The ICT Newscast with Aliyah Chavez is the only broadcast news program that brings audiences Indigenous storytelling through the context of the history and cultures of Natives. The half-hour newscast airs Monday through Friday on more than 200 stations in every state, Australia, and Canada.

  • 191 Broadcast stations carry
  • 75 Million households reached
  • 75% PBS stations carry
  • 80% Public TV stations channels carry including FNX-First Nations Experience, WORLD, and Free Speech TV
  • 4 Streaming services carry including Satellite Service: DirectTV Channel 348 and Dish Channel 9415, Sling TV, Roku, and Apple TV

The Weekly eNewsletter

We deliver 51,000 emails every Thursday to our subscribers. The free content is a roundup of top news and events from Indigenous communities. In-depth relevant coverage of Native America. ICT’s The Weekly email has an open rate of 28%. ICT’s Special e-blasts with a feature story are sent periodically when there is important news. 

  • 28% Open rate
  • 2% Click rate
  • 50% Under 65 years of age
  • 62.6% Female readership

Become A Member

The journalism produced by ICT is free and available for everyone. To continue delivering quality news reports through our digital platform and daily newscast, we need your support. Every contribution is important to our mission of providing news and information that affects Indigenous communities. With your help, we can share our Indigenous journalism across communities worldwide.

INDIVIDUAL

Whether your capacity to give is $10 or $1,000, your gift provides vital funding to fuel our ongoing operations and services! Becoming a member with as little as $10/month or a one-time gift of $10 allows us to stay connected and keep you informed.

SOVEREIGN PARTNERS

IndiJ Public Media is reshaping the media landscape with an Indigenous approach to journalism. With a one-time gift at $5,000 or more, you will become part of the movement with other tribes and tribally-affiliated organizations as we build our Local Indigenous Journalism Initiative, creating new content pipelines anchored in geographic areas and cities with high Indigenous populations.

PHOENIX 100

We’re seeking 100 generous benefactors – from across the global philanthropic landscape whose interests align with our goal to advance local Indigenous journalism – to contribute leadership gifts of $5,000 or more.

Our Partnerships

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